Idaho Fitness Factory
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Tyler Lee Hess Portfolio

Idaho Fitness Factory

Co-founded and successfully exited - Idaho's largest locally-owned fitness chain with 10+ locations, 24/7 access, and no contracts. A proof-of-concept in scalable operations.

Tyler's Role

Co-Founder (Exited)

Tyler co-founded Idaho Fitness Factory and helped build it from the ground up into the Treasure Valley's leading fitness chain with over 10 locations. After successfully scaling the brand, operations, and membership base, Tyler executed a strategic exit: demonstrating his ability to build, scale, and transition businesses at the right time.

01

10+ Locations Across Idaho

Built the largest locally-owned gym network in the Treasure Valley with locations in Boise, Meridian, Nampa, Caldwell, and beyond.

02

Full Amenity Buildouts

Each location features cardio, free weights, saunas, red light therapy, tanning, kid's lounge, and more, creating high member satisfaction.

03

Successful Strategic Exit

Executed a clean exit after scaling to 10+ locations, proving the ability to build real enterprise value and transition at peak timing.

Strategic Fit

Why This Fits the Portfolio

Idaho Fitness Factory represents the proof-of-concept for Tyler's operating philosophy. Co-founding and scaling a multi-location business to a successful exit demonstrates the full lifecycle - build, systematize, scale, and exit. The lessons and capital from this venture fuel every subsequent investment in the portfolio.

Idaho Fitness Factory

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